M&S and the City

22 05 2008

Brand: M&S

The papers are really quiet on PR stories today (so good luck to any PR people who were doing big sell-ins yesterday!).  One big winner is M&S who have chosen to announce that they’ve signed up Patricia Field, the designer for Sex & The City.  Timing the announcement a day before the release of the movie has worked really well (Guardian p5, Mail p21).

http://www.mirror.co.uk/news/topstories/2008/05/22/m-s-and-the-city-89520-20425345/

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